First, I want to thank everyone for your support over the past few years
as I've been running M+M. I'm very excited to announce today that soon I'll
be starting a new social media consulting and management business. In the
process of promoting M+M on various social media platforms, I found that I
greatly enjoy the creative aspect of developing and curating material with which
people connect. My goal is to work with three particular kinds of businesses about which I feel great passion. I'll reveal the name and more
details about the new venture soon. If you'd like to get an
idea of my work, "like" the Meetings and Milestones Facebook page (it'll
be available a bit longer). Onward to a new adventure!
Meetings and Milestones is an event planning company that focuses on the planning and on-site management of corporate/non-profit meetings, seminars, conferences, etc. Meeting and Milestones also plans celebrations for major life events (bar and bat mitzvahs, quinceañeras, sweet sixteens, adult milestone birthdays, wedding anniversaries, etc.). The Meetings and Milestones web address is www.meetingsandmilestones.com. Facebook address is www.facebook.com/meetingsandmilestones.
Monday, May 23, 2016
A New Adventure!
First, I want to thank everyone for your support over the past few years
as I've been running M+M. I'm very excited to announce today that soon I'll
be starting a new social media consulting and management business. In the
process of promoting M+M on various social media platforms, I found that I
greatly enjoy the creative aspect of developing and curating material with which
people connect. My goal is to work with three particular kinds of businesses about which I feel great passion. I'll reveal the name and more
details about the new venture soon. If you'd like to get an
idea of my work, "like" the Meetings and Milestones Facebook page (it'll
be available a bit longer). Onward to a new adventure!
Monday, May 2, 2016
Images and Videos are MUSTS!
Basically, if you're running a business in 2016, you need to be on social media. Research your target audience to find out the top 2-3 platforms they're on and learn as much as you can about those particular ones. Don't try to be on every platform. The object is to be social which doesn't mean SELL, SELL, SELL! It means being consistent with your posts and presenting information that will help you develop a relationship with your prospective customers or clients. The 80%/20% ratio is recommended. That means 80% of the time you're connecting with your audience by making posts they will find funny, informative, motivational, useful, emotional, etc. that are not directly about your business. The object is to be SOCIAL! Then 20% of the time post about your business and promote your products or services. There are lots of good resources where you can find types of posts to make.
When you post, you will get more reach and engagement if you include images and videos. You don't have to be a graphic designer. Numerous free tools exist to help you create graphics. Also, you can find apps to make your videos look better. Pictures and videos taken with a cell phone are fine to start. I'm including a recent video I did. I've learned it's best to turn the phone horizontally. I need to work on my editing but since I was filming my cats, I had to be quick. They weren't going to wait for me to set up the tripod!
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